Interest in non-fungible tokens (NFTs) continues to grow. According to Google Trends, the number of search queries on this topic reached an all-time high in early December, and now it is at close to record levels. Amid the growing popularity of the theme, a major developer of computer games Ubisoft announced the launch of its own NFT marketplace. It will sell digital goods called Digits, each of which will receive a unique number.
Rise and fall of bitcoin
On December 29, Bitcoin is trading at $47.9 thousand, following the results of 2021, its price increased by 64%. On November 10, the value of the asset set an all-time high above $69,000 (an increase of 138% since the beginning of the year).
At the end of December, the value of the Santa Floki token rose by 4000% after the head of Tesla and SpaceX, Elon Musk, posted a photo of his puppy named Floki on Twitter. This is not uncommon, in November, after the billionaire’s tweet, three “meme” tokens went up in price at once: the price of Viking Swap rose by 800%, VikingChain by 329%, Space Vikings by 150%.
Last week, Bloomberg experts warned holders of “meme” cryptocurrencies that in 2022 the digital asset market may begin to get rid of joke and useless tokens. Mike McGlone, senior commodities strategist at Bloomberg Intelligence, expressed the same opinion in an analytics report, citing the high popularity of “meme” tokens as a side effect of the market overheating in 2021.